Edenred is a global incentive and reward service provider. Besides consumer-facing products, I also actively broaden my skillset by designing internal systems and B2B web portals. Within the expanding APAC team, I cultivate my leadership, optimize design processes, and initiated the design system and UX guidelines.
In a data-driven and business-oriented company, I managed incremental design iterations for the Agoda Home and Search experience by leveraging experiment results. Moreover, I skillfully navigated conflicting interests between user goals and business objectives across different teams.
At Mozilla, I relished every change and challenge encountered in product innovation processes. As a product designer, I oversaw the product roadmap, content curation, monetization strategy, data metrics, research, ideation workshops, prototypes, and design deliverables.
In search of fresh challenges and an opportunity to further polish my design skills, I embraced a dynamic startup environment in London. As a full-stack designer collaborating with a seasoned counterpart, I enthusiastically revamped the OpenSignal app.
Driven by the desire to have a more significant impact on HTC's products, I transitioned to the UX team, where I applied my research knowledge to the design process. In this role, I designed wireframes, coordinated design goals, and explored user needs for upcoming products.
My journey commenced at HTC, where I embarked as a young and curious researcher. Collaborating with seasoned researchers, I conducted research in diverse locations such as the U.S., China, and Taiwan. Beyond research projects, I also took charge of visualizing research findings, crafting prototypes, and defining core tasks for Camera apps.